Comments on: Video Collection: BMW Films – The Hire http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/ BMW News, Reviews, Test Drives, Photos And Videos Mon, 13 Feb 2012 09:30:59 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: The Hire – 8 BMW Short Films | Library http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/#comment-362093 The Hire – 8 BMW Short Films | Library Sun, 22 Jan 2012 16:21:37 +0000 http://www.bmwblog.com/?p=19033#comment-362093 [...] ALL SHORT FILMS Tags: Director, Movie, VideoFabian Adrian, Fabian, Marian Accessoires, All, Architecture, Art, Artist, Bag, Blog, Camping, Car, Chess, Composer, Corporateidentity, Culture, Design, Designer, Director, Documentation, Editorial, Fashion, France, Fun, Girl, Industrialdesign, Interiordesign, Italy, Japan, Life, Lifestyle, Links, Literature, Manga, Mood, Movie, Music, People, Philosophy, Photo, Place, Sculpture, Series, Sound, Things, Trinitas, Trip, Typography, Useful, Venice, Video, VJ, Writer © 2011 Library Designed by Wpshower Powered by WordPress [...] [...] ALL SHORT FILMS Tags: Director, Movie, VideoFabian Adrian, Fabian, Marian Accessoires, All, Architecture, Art, Artist, Bag, Blog, Camping, Car, Chess, Composer, Corporateidentity, Culture, Design, Designer, Director, Documentation, Editorial, Fashion, France, Fun, Girl, Industrialdesign, Interiordesign, Italy, Japan, Life, Lifestyle, Links, Literature, Manga, Mood, Movie, Music, People, Philosophy, Photo, Place, Sculpture, Series, Sound, Things, Trinitas, Trip, Typography, Useful, Venice, Video, VJ, Writer © 2011 Library Designed by Wpshower Powered by WordPress [...]

]]> By: Design Bridge blog http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/#comment-359180 Design Bridge blog Thu, 22 Dec 2011 15:19:19 +0000 http://www.bmwblog.com/?p=19033#comment-359180 [...] by no means Volkswagen and Heineken were first. Remember the first Sony Bravia commercial (2005) or The Hire short film series by BMW (2001)? That was before Facebook had 800 million active [...] [...] by no means Volkswagen and Heineken were first. Remember the first Sony Bravia commercial (2005) or The Hire short film series by BMW (2001)? That was before Facebook had 800 million active [...]

]]> By: The New Cartographer :: A whole systems strategy blog by Forward Mapworks. http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/#comment-356221 The New Cartographer :: A whole systems strategy blog by Forward Mapworks. Wed, 07 Dec 2011 04:14:16 +0000 http://www.bmwblog.com/?p=19033#comment-356221 [...] BMW “The Hire” [...] [...] BMW “The Hire” [...]

]]> By: Your brand? « Going Visual http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/#comment-355365 Your brand? « Going Visual Wed, 30 Nov 2011 01:10:56 +0000 http://www.bmwblog.com/?p=19033#comment-355365 [...] idea of brand-backed content wasn’t new in 2001 when BMW launched its online film series, THE HIRE, but the project marked the first web-focused entertainment campaign from a major brand and [...] [...] idea of brand-backed content wasn’t new in 2001 when BMW launched its online film series, THE HIRE, but the project marked the first web-focused entertainment campaign from a major brand and [...]

]]> By: Pierre http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/#comment-356805 Pierre Wed, 19 Oct 2011 10:04:00 +0000 http://www.bmwblog.com/?p=19033#comment-356805 Do you erase all bad comments? I have to admit that "beat the devil" is almast watchable, i almost made it through.... But even if it was avant-gardist, i really tried my best to watch as much as i could of those short movies ( I had too for a school prestentation) but i thought there weren't really good.... Just too long by the way! Do you erase all bad comments? I have to admit that “beat the devil” is almast watchable, i almost made it through…. But even if it was avant-gardist, i really tried my best to watch as much as i could of those short movies ( I had too for a school prestentation) but i thought there weren’t really good…. Just too long by the way!

]]> By: Blast from the Past #95: Rain & BMW—Sheer Driving Pleasure « Cloud USA http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/#comment-350140 Blast from the Past #95: Rain & BMW—Sheer Driving Pleasure « Cloud USA Sat, 10 Sep 2011 18:01:19 +0000 http://www.bmwblog.com/?p=19033#comment-350140 [...] viewers worldwide.  If you’re interested, you can watch “The Hire” movies on BMWblog.com.  My personal favorites are: The Follow, Powder Keg, Beat the Devil and [...] [...] viewers worldwide.  If you’re interested, you can watch “The Hire” movies on BMWblog.com.  My personal favorites are: The Follow, Powder Keg, Beat the Devil and [...]

]]> By: La Domenica http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/#comment-347762 La Domenica Thu, 04 Aug 2011 06:19:00 +0000 http://www.bmwblog.com/?p=19033#comment-347762 Amazon.com Amazon.com

]]> By: La Domenica http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/#comment-347761 La Domenica Thu, 04 Aug 2011 06:18:00 +0000 http://www.bmwblog.com/?p=19033#comment-347761 Amazon.com Amazon.com

]]> By: Brock { Abroad } » Blog Archive » The Business of Brand #Storytelling | @Sparksheet #curation #content http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/#comment-343540 Brock { Abroad } » Blog Archive » The Business of Brand #Storytelling | @Sparksheet #curation #content Wed, 15 Jun 2011 01:13:02 +0000 http://www.bmwblog.com/?p=19033#comment-343540 [...] has done a similar thing with the BMW Films franchise and its own innovation explorations. More recently, Ford has headed down a similar path [...] [...] has done a similar thing with the BMW Films franchise and its own innovation explorations. More recently, Ford has headed down a similar path [...]

]]> By: Brother (Sister), can you spare a dime? « jugglingwithnoballs http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/#comment-343467 Brother (Sister), can you spare a dime? « jugglingwithnoballs Tue, 14 Jun 2011 11:46:23 +0000 http://www.bmwblog.com/?p=19033#comment-343467 [...] Are you hooked? If so, you can watch all eight. [...] [...] Are you hooked? If so, you can watch all eight. [...]

]]> By: The Business of Brand Storymaking | Sparksheet http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/#comment-341221 The Business of Brand Storymaking | Sparksheet Thu, 26 May 2011 14:46:35 +0000 http://www.bmwblog.com/?p=19033#comment-341221 [...] has done a similar thing with the BMW Films franchise and its own innovation explorations. More recently, Ford has headed down a similar path [...] [...] has done a similar thing with the BMW Films franchise and its own innovation explorations. More recently, Ford has headed down a similar path [...]

]]> By: Video Roundup: Long-form Web Ads | Content to Commerce | Social Media Marketing and Branded Content http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/#comment-338293 Video Roundup: Long-form Web Ads | Content to Commerce | Social Media Marketing and Branded Content Thu, 28 Apr 2011 16:27:27 +0000 http://www.bmwblog.com/?p=19033#comment-338293 [...] Hire presented by BMW films. A classic case-study merging short-film and brand sponsorship. LINK: http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/ Did you like this? Share [...] [...] Hire presented by BMW films. A classic case-study merging short-film and brand sponsorship. LINK: http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/ Did you like this? Share [...]

]]> By: Download Bmw The Hire | BMW Photos Blog http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/#comment-336371 Download Bmw The Hire | BMW Photos Blog Mon, 11 Apr 2011 17:16:33 +0000 http://www.bmwblog.com/?p=19033#comment-336371 [...] download bmw the hire bmwblog.com [...] [...] download bmw the hire bmwblog.com [...]

]]> By: “The Hire”: persecuciones, acción y estrellas de Hollywood. « AVIS http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/#comment-335606 “The Hire”: persecuciones, acción y estrellas de Hollywood. « AVIS Tue, 05 Apr 2011 08:18:29 +0000 http://www.bmwblog.com/?p=19033#comment-335606 [...] Hace tiempo que los cortos ya no están disponibles en la web de BMW, pero gracias a algunos fans de esta saga y de esa fuente de vídeos sorprendentes que es Youtube podrás disfrutar de estas pequeñas píldoras del cine de espías aquí. [...] [...] Hace tiempo que los cortos ya no están disponibles en la web de BMW, pero gracias a algunos fans de esta saga y de esa fuente de vídeos sorprendentes que es Youtube podrás disfrutar de estas pequeñas píldoras del cine de espías aquí. [...]

]]> By: Activate the future by BMW « Refresh! http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/#comment-313683 Activate the future by BMW « Refresh! Tue, 25 Jan 2011 23:02:53 +0000 http://www.bmwblog.com/?p=19033#comment-313683 [...] pubblicità e intrattanimento brandizzato. Dopo il successo di  The Hire la BMW ci riprova con la stessa strategia. Nasce Activate the future una miniserie on-line  che [...] [...] pubblicità e intrattanimento brandizzato. Dopo il successo di  The Hire la BMW ci riprova con la stessa strategia. Nasce Activate the future una miniserie on-line  che [...]

]]> By: Luxe Ad For A Luxury Car: Swizz Beatz Collaborates with Aston Martin | Showcase Your Music, Style, Fashion, Photography | Blue by Executive Music Co. http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/#comment-309032 Luxe Ad For A Luxury Car: Swizz Beatz Collaborates with Aston Martin | Showcase Your Music, Style, Fashion, Photography | Blue by Executive Music Co. Sat, 15 Jan 2011 06:34:26 +0000 http://www.bmwblog.com/?p=19033#comment-309032 [...] may not be unique enough.  This campaign is reminiscent of another cinematic car campaign by BMW in 2001 called “The Hire.” And Aston Martin’s new campaign may lose in the [...] [...] may not be unique enough.  This campaign is reminiscent of another cinematic car campaign by BMW in 2001 called “The Hire.” And Aston Martin’s new campaign may lose in the [...]

]]> By: You just watched a commercial and didn’t even know it! | brooklyneer http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/#comment-293195 You just watched a commercial and didn’t even know it! | brooklyneer Tue, 07 Dec 2010 18:41:30 +0000 http://www.bmwblog.com/?p=19033#comment-293195 [...] 2002 BMW launched its short films series, “The Driver”, paving the way (pun intended) for companies inside and outside of the auto industry to use short [...] [...] 2002 BMW launched its short films series, “The Driver”, paving the way (pun intended) for companies inside and outside of the auto industry to use short [...]

]]> By: TOP 10 MEJORES CAMPAÑAS DIGITALES | Tago Art work http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/#comment-292163 TOP 10 MEJORES CAMPAÑAS DIGITALES | Tago Art work Sat, 04 Dec 2010 15:44:37 +0000 http://www.bmwblog.com/?p=19033#comment-292163 [...] Creada en 2002 para BMW, la marca hizo el papel de productora en una serie de cortometrajes donde los actores aparecían con sus nuevos coches. marcaron un antes y un despues con esta acción. La serie de cortos fueron dirigidos s y protagonizados por los mejores profesionales de Hollywood y podéis verlos aquí. [...] [...] Creada en 2002 para BMW, la marca hizo el papel de productora en una serie de cortometrajes donde los actores aparecían con sus nuevos coches. marcaron un antes y un despues con esta acción. La serie de cortos fueron dirigidos s y protagonizados por los mejores profesionales de Hollywood y podéis verlos aquí. [...]

]]> By: Scott http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/#comment-209479 Scott Sun, 18 Apr 2010 02:10:23 +0000 http://www.bmwblog.com/?p=19033#comment-209479 What I remember was the BMW Films desktop application (created in Adobe Director) that downloaded each episode as it became available, along with images, to my computer - which I could play back at any time, offline.) This was back before streaming or progressive download video was practical; before modern codecs and fast internet connections. I think BMW films deserves some mention at the Streamy Awards (http://www.streamys.org) as an historical precursor to the modern branded web series. I wish I could find this app again for my old Macintosh. What I remember was the BMW Films desktop application (created in Adobe Director) that downloaded each episode as it became available, along with images, to my computer – which I could play back at any time, offline.)

This was back before streaming or progressive download video was practical; before modern codecs and fast internet connections.

I think BMW films deserves some mention at the Streamy Awards (http://www.streamys.org) as an historical precursor to the modern branded web series.

I wish I could find this app again for my old Macintosh.

]]> By: Philips at it again | dghd http://www.bmwblog.com/2009/08/25/video-collection-bmw-films-the-hire/#comment-194809 Philips at it again | dghd Fri, 26 Feb 2010 14:54:47 +0000 http://www.bmwblog.com/?p=19033#comment-194809 [...] merger between advertising and film is not new – BMW released some action-packed films a few years ago, and several other companies have explored the area as well. However, before that used to be the [...] [...] merger between advertising and film is not new – BMW released some action-packed films a few years ago, and several other companies have explored the area as well. However, before that used to be the [...]

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