Being known for one iconic model could be a good thing but then again, it may also be bad for business. That’s what MINI is claiming these days, as the company is trying to improve…
A referendum on whether the UK should stay in the EU will be held on June 23rd. Ahead of the referendum, BMW Group CEO Harald Krueger said a UK vote to exit the European Union…
BMW used to offer a somewhat a la carte options list, allowing customers to pick and choose most options specifically, without requiring them to purchase preset packages. BMW never reached the level of customization offered on…
When BMW first purchased the famous British marquee, MINI, there wasn’t much of an impact on either brand right away. MINI still produced cars that felt very typical of its brand heritage and there was…
Small car, big party: For more than five decades, enthusiasts from all over the world have been sharing their passion for the classic Mini. And once a year they celebrate the iconic British car at…
Following a fourth consecutive record year of sales in 2014, the BMW Group is confident that 2015 will see further sales growth. The company delivered more than two million vehicles to customers last year with…
Thirteen years after the brand re-launch in 2001, MINI has reached an impressive milestone today, as the three-millionth MINI rolled off the assembly line at the Oxford plant in the UK. Two million MINIs have…
There are few cars in the world as instantly recognizable, or indeed as legendary, as the Mini. Designed on a paper napkin by Sir Alec Issigonis, the Mini rose from humble beginnings following its release…
Over 1 million current MINI Hatch models built at Plant Oxford between 2006 – 2013 1,863,289 total MINI Hatch built since 2001 14% of all cars built in the UK last year were MINIs, and…
Frozen Black metallic paint is now available as a limited edition colour for the top of the range MINI Countryman and MINI Paceman models.
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