There’s currently a rumor floating around on various BMW forums, claiming that the brand’s Individual color program for the M3 and M4 is dying in the U.S. According to the rumor, Individual paints are out…
While searching for BMW Individual color names, I found that there’s a new car in BMW’s Individual Visualizer to play with, the all-new BMW M3 Touring. It’s been about three decades coming but BMW finally…
At the moment, the BMW i4 M50 is a pretty special car in the Bavarian lineup. Its specialness might fade over time, as more and more electric Bimmers hit the market–such as the all-electric 3…
The front-wheel drive BMW 1 Series hatchback family joins the BMW Individual catalog. Starting September 2021, the 1 Series models can be ordered with a wide range of paintworks from BMW Individual. Pricing will vary…
BMW Mexico has put together an M campaign to promote the extensive offerings of the BMW Individual program. To do so, they dug deep into the special M catalog to come up with no less…
In the last few months, BMW has decided to make its Individual Program more visible and widely available to customers. Until recently, most of the special colors were an open secret, but not entirely known…
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