BMW iX3

Following the launch of the new iX3, BMW’s reborn Neue Klasse lineup is set to expand quickly. In addition to an i3 sedan and a possible iX4 arriving in 2026, a third model is on…

A healthy business always looks for new income streams, and that’s exactly what BMW is doing with M Performance Parts. You could argue that the marketing jargon is not an entirely accurate descriptor. After all,…

We’re in Spain, where BMW has invited journalists to get acquainted with the iX3. It’s worth noting that this is not our first encounter with the electric SUV. As some of you will recall, the…

BMW has become the first German automaker to receive certification under the new United Nations DCAS regulation, a framework that sets international standards for driver assistance systems from Level 2 upward. DCAS—short for Driver Control…

BMW Italy has marked its ongoing partnership with AC Milan — where it serves as Premium Partner and Official Automotive Partner — with an exclusive preview of the new BMW iX3 for head coach Massimiliano…

Winning the electric SUV race isn’t just about range and performance. Just as important is how the cabin feels once you’re inside. BMW and Porsche take very different approaches with the iX3 and the upcoming…

This year, the pace car for the 2025 BMW Berlin Marathon was none other than the all-new, all-electric BMW iX3 Neue Klasse. BMW has been the lead sponsor of the aptly named BMW Berlin Marathon…

Pop-out door handles have received mixed reactions. On one hand, they clean up a car’s profile and offer real aerodynamic benefits. On the other hand, some argue they’re just a fad and one more thing…

BMW has officially entered the Neue Klasse era, a transformation as profound as the original shift that saved the brand in the 1960s. At a recent roundtable, Joachim Post, BMW’s Board Member for Research and…

The 2025 BMW Berlin Marathon will see a new kind of pace setter. Leading the field through the streets of the German capital is the all-new BMW iX3, the first production model of BMW’s Neue…