Richard Kim, the lead exterior designer for the BMW i3 and i8, discusses the technologies and freedom that helped his team develop these innovative new cars. Last week, BMW of North America offered an exclusive…
Yesterday in New York City, BMW offered an exclusive preview of the upcoming BMW i3 and i8 vehicles. The new BMW i3 and BMW i8 plan to disrupt the electric and hybrids segment delivering not…
There is no better way to spend a Wednesday afternoon in NYC than getting to experience first hand the BMW i3 and i8 prior to their US debut at the Los Angeles Auto Show. The BMW…
BMW i8, “the most progressive sportscar” as the Munich-based automaker labeled it, made its public debut today at the 2011 Frankfurt Auto Show. According to BMW, the i8 will set a benchmark in the performance…
What can you say about a car that is quick as an M3 and returns 75 MPG. It’s a killer idea, almost crazy, and yet we’ll see production BMW i8s in the very near future….
BMW i stands for visionary vehicles and mobility services, inspiring design and a new understanding of premium that is strongly defined by sustainability. This is also reflected in the new BMW i brand trailer released…
BMW has recently unveiled the first “i” sub-brand models, the entry-level, mega city car i3, and the super sporty hybrid i8, but the company is on track to deliver more i-badged vehicles within the next…
Frankfurt am Main, Germany – While the fanboys drool over the i8 concept, the i3 is the car that is critical to BMW’s ‘i’ sub-brand success. The i3 is built to fit the personal transportation…
When you create a new branch of the family tree, the deign of the vehicles should show independence, yet still be familial. That was the task BMW’s design team was given with the new ‘I’…
Groundbreaking, revolutionary changes are afoot as we speak within the automotive industry and the ripples that these changes will create will echo for a very long time. Remember this date: July 29th 2011. Location: Frankfurt,…
