The original BMW X5 was shaped not in Munich but in California, where BMW Designworks defined its proportions, stance, and identity and helped launch the modern X lineup.
BMW explains how its design team is adapting to new tools, digital interfaces, and customer expectations as it enters the Neue Klasse era.
The BMW Welt inaugurates 'charging trees' for EVs, including the new iX3. The charging stations were penned by the Designworks subsidiary.
Discover the sleek Infinix Note 40 Racing Edition, designed with BMW Group Designworks. High-speed aesthetics and cutting-edge tech await!
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Designworks, a wholly-owned BMW Group subsidiary, has collaborated with Club Car for the CRU, a new Neighborhood Electric Vehicle (NEV).
BMW Designworks has recently collaborated with Sea Ray to develop a new design language for the boat brand.
BMW Designworks has just collaborated with Asus to create a new high-end, premium gaming laptop for both professionals and gamers alike.
BMW’s Designworks has worked on some interesting projects since its inception. The Designworks team has also partnered with a few...
ZTE corporation’s mobile devices division has partnered with BMW Group daughter company Designworks to create ZTE’s new flagship smart phone, the AXON 7.
BMW and its Designworks team have come up with the #MyDrive program which allows millennials to custom tailor their BMW to fit their lifestyle needs.
BMW of North America announced its plans to develop a new racing wheelchair for use by athletes of the U.S. Paralympics Track and Field Team in the Rio 2016 Paralympic Games
