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Mercedes and Audi rushed to set an end date for combustion engines before a reality check forced them to backtrack from their initial promises. Mercedes once said it could go purely electric in some regions…
Adrian Padeanu / May 19, 2025
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BMW is bracing for a turbulent year, but its leadership is signaling optimism. CEO Oliver Zipse says the company expects a reduction in U.S. auto tariffs by July, despite reporting a sharp 25% drop in…
Horatiu Boeriu / May 8, 2025
iX3
BMW is going to be extremely busy over the next couple of years. The company’s CEO, Oliver Zipse, announced today that over 40 cars will be launched by the end of 2027. That seems like…
Adrian Padeanu / March 14, 2025
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According to an unconfirmed report, BMW CEO Oliver Zipse is set to leave his role next year, marking a significant leadership transition for BMW as it navigates a new lineup of products. According to reports…
Horatiu Boeriu / January 23, 2025
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China Still Has ‘Enormous Importance’ For BMW, Claims Boss
by Horatiu Boeriu / Date: January 3, 2025
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BMW never misses an opportunity to shout at the top of its lungs about how forcing people into EVs isn’t feasible. Consequently, the luxury brand argues the demise of internal combustion engines shouldn’t be rushed….
Adrian Padeanu / October 16, 2024
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BMW has been vocal about how tariffs in the European Union on Chinese-built electric vehicles could do more harm than good. It’s been signaling alarms of a potential trade conflict that would ultimately hurt legacy…
Adrian Padeanu / October 5, 2024
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BMW CEO Oliver Zipse has been vocal about the potential harm of imposing import duties on electric vehicles from China. The head of the Munich-based luxury brand frequently expresses his opposition to the European Union’s…
Adrian Padeanu / August 3, 2024
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China represents a huge business for BMW since 32 percent of sales last year were registered in the People’s Republic. It was the company’s largest single market with customer deliveries reaching 824,832 units, including the…
Adrian Padeanu / March 25, 2024
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In a recent lecture at the Rhine-Main Economic Initiative in Frankfurt, BMW boss Oliver Zipse made a statement that echoed throughout the automotive industry: “We don’t want to write off the combustion engine.” This declaration…
Horatiu Boeriu / December 12, 2023
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Through the first nine months of the year, the BMW core brand delivered a total of 1,621,267 cars, representing a significant jump of 5.7% compared to January-September 2022. With demand increasing, the company’s recently reelected…
Adrian Padeanu / November 3, 2023