The design process at the BMW Group
The design process enjoys a high profile at the BMW Group. Ideas and visions for the future of mobility are proffered by the company as a whole before being turned into reality within a clearly…
The design process enjoys a high profile at the BMW Group. Ideas and visions for the future of mobility are proffered by the company as a whole before being turned into reality within a clearly…
DrivesTv.com brings us an exciting video of BMW design and its talented designers. At the Detroit Auto Show, Jim Perry of DrivesTV sat down with Adrian Van Hooydonk, BMW Chief Designer, Karim Habib, Head of…
At the recent Detroit Auto Show, BMWBLOG’s Managing Editor Shawn Molnar sat down for an interview with Adrian Van Hooydonk, Director of design at BMW Group. Van Hooydonk is a well known designer, not only…
BMW Director of Design, Adrian Van Hooydonk, attended the 2012 Detroit Auto Show and went on camera to explain the design of the new BMW 3 Series. BMWBLOG also sat down with Van Hooydonk for…
When you create a new branch of the family tree, the deign of the vehicles should show independence, yet still be familial. That was the task BMW’s design team was given with the new ‘I’…
BMW’s design boss spends some time with Autoblog to briefly explain the design idea behind the BMW 328 Hommage. The 328 Hommage, a tribute paid to one of the most successful cars of the 1930s,…
Erik Goplen, BMW X3 Exterior Designer, joins BMW’s Chief of Design Adrian Van Hooydonk in describing the exterior design of the new X3. The American designer, working as a creative director for DesignworksUSA, also designed…
Detroit – BMW held a design workshop for the 6 Series convertible on Tuesday morning. The process started with an explanation of why a soft top was selected over a metal folding top. In talking…
At the recent Paris Motor Show, BMW sat down with Adrian Van Hooydonk, Senior Vice President BMW Group. Among topics like the BMW 6 Series Coupe Concept and the new X3 SAV, the discussion also…
38-year-old Marc Girard from France is to take up the post as head of the Interior Design department at BMW Automobiles commencing 1 April 2009. Marc Girard has worked as a designer for the BMW…