BMW Group Design Boss Talks About The New Styling Direction
BMW Group Design chief Adrian van Hooydonk took to Instagram to discuss the fresh styling direction penned by BMW's two new design teams.
BMW Concept Skytop Likely Heading for Production
BMW Group Chief of Design Van Hooydonk spoke on camera about the BMW Skytop, hinting at the exciting possibility of a future production run.
BMW Says The Supercar Segment Is Already Crowded
BMW Group design boss Adrian van Hooydonk explains why the company is focusing on design with concepts instead of joining the supercar fight.
BMW Design Chief: “Skytop Could Be Ready Within a Year, Only 50 Units”
BMW Design Boss Adrian van Hooydonk says Concept Skytop could be ready within one year, but limited to 50 units
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BMW Group Design Boss Shares New Image Of Skytop Concept
BMW's design supremo provides a closer look at the Skytop by showing the concept's with a central ridge bisecting the rear deck.
BMW Drops New Teaser For Upcoming Concept Car
BMW Group Head of Design Adrian van Hooydonk has shared a teaser image of BMW's new concept debuting at the Concorso d'Eleganza Villa d'Este.
BMW’s Design Chief Pleasantly Surprised by Positive Reception of Neue Klasse
Discover BMW's bold transformation and the Neue Klasse design - a leap into the future with a nod to the past. Click to explore!
BMW Design Boss on the Future of Touchscreens and Voice Control in Cars
Unlock the future of car tech! BMW's Design Chief reveals what's next for voice commands in this exclusive interview
BMW Promises Future Cars Will Have Cleaner Designs
BMW Group Head of Design Adrian van Hooydonk told Top Gear cleaner designs are being worked on, along with proportionately sized grilles.
BMW Touring Coupe Concept Talk with Adrian Van Hooydonk
Adrian Van Hooydonk talks about the details behind the new BMW Touring Coupe Concept and what it took to get it done
Design Chief: “In China, BMW is seen as a luxury object, in America as a sportscar”
We gained new insights into BMW Designworks' inner workings through a recent Adrian van Hooydonk, BMW Design Chief
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