i4

In a new video review, UK’s CarBuyer takes the BMW i4 for a spin to see how it compares, and if it’s indeed better, than the current market leader Tesla Model 3. Nicola Hume gets…

The COVID-19 pandemic prompted Coachella organizers to cancel the event in the last two years, but the outdoor festival is back for 2022. Along with the show’s return, BMW is also attending once again as…

With the first three months of the year now over, automakers are publishing relevant data about sales performance from January to March. We’ve already learned the BMW core brand suffered a decline in demand of…

A year ago, BMW inked a deal with AC Milan to become its Automotive Partner and Premium Partner. The tie-up has now been reinforced courtesy of a one-off i4 dressed in the traditional Rossoneri (red…

The market roll-out of the new BMW i4 M50 and i4 eDrive40 continue and today, it’s BMW Slovenia who hosted a press launch. In these new photos, we get to see once again the BMW…

Much has been said about the cost of the BMW i4, since its release. Surprisingly for a BMW, that talk has been positive. Despite its M3-conquering performance, the BMW i4 M50 is actually cheaper than…

Most of the marketing images of the new BMW i4 focused on the top and most powerful model – the i4 M50. But the entry-level rear-wheel drive BMW i4 eDrive40 is equally exciting. Today, a…

BMW of North America announces today that the Personal eSIM with 5G support is coming to the BMW i4 and iX models sold in the United States. The embedded SIM allows connectivity to a cellular…

As far as the industry can tell, electric vehicles are the future. However, there are still serious questions about the sustainability of the energy with which we charge them. Are EVs actually a better option…

Since I’m contributing to BMWBLOG, and maybe you’ve read some of my submissions before, you probably could’ve guessed that I’m a huge BMW enthusiast. You might not have known that I also work at a…