BMW is reviving the i3 name for its first Neue Klasse sedan — a car that promises up to 900 km of range, 400 kW charging, and M-level performance. Here’s why the 2026 BMW i3…
BMW Italy has marked its ongoing partnership with AC Milan — where it serves as Premium Partner and Official Automotive Partner — with an exclusive preview of the new BMW iX3 for head coach Massimiliano…
BMW has poured over €10 billion into Neue Klasse to develop a broad range of electric vehicles. But investing in the future isn’t just about spending vast sums on products. It’s also about investing in…
If you find the new iX3’s design a bit too soft, this rendering should change your mind. It offers a much more aggressive interpretation of BMW’s fresh design language set to define all Neue Klasse…
United Airlines and BMW of North America have quietly pulled off one of the more interesting collaborations in travel this year. Over the summer, the two companies completed more than 14,000 BMW tarmac transfers for…
BMW’s Neue Klasse era is about to enter full swing with the upcoming BMW i3 Sedan (NA0), the brand’s next-generation electric 3 Series. Built entirely on the new Neue Klasse platform, this isn’t a modified…
Why did BMW choose to debut the new iX3 as its first Neue Klasse model in the modern era? Because as much as we love cars, SUVs pay the bills. Still, Munich knows sedans will…
Ever since BMW inked a deal with Real Madrid, the football team’s players have mostly been driving electric cars. While a few have chosen to pick up the keys to an XM, the vast majority…
BMW USA just published its sales results for the third quarter. Demand jumped 24% to 96,886 units, but two entries in the tally caught us off guard. Someone bought a previously unsold i3, while another…
Winning the electric SUV race isn’t just about range and performance. Just as important is how the cabin feels once you’re inside. BMW and Porsche take very different approaches with the iX3 and the upcoming…
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