This Is BMW’s New Logo: See The Changes Side-By-Side
Side-by-side look at the old and new BMW badges debuting on the 2026 iX3.
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BMW North America’s 50-Year Headquarters Journey: From Montvale to a Modern Hybrid-Era HQ
How BMW North America outgrew two headquarters and reinvented the third for the hybrid work era
Who is Milan Nedeljković — The New CEO of BMW Group
A look at Milan Nedeljković’s education, career, and rise to BMW CEO — and what his leadership means for the Neue Klasse era.
BMW Appoints Milan Nedeljković As New Chairman and CEO
Oliver Zipse will pass the baton in May 2026.
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BMW’s Rimac Partnership Raises a New Question: Which EVs Get Rimac Batteries?
BMW says Rimac batteries won’t be used in Neue Klasse models, raising the question of which EVs will receive the new technology.
Should BMW Worry About The New Mercedes GLB?
Unlike the five-seat BMW iX1 and iX3, the new electric Mercedes GLB offers an optional third row.
BMW’s White Steering Wheel Is Coming To All iX3 Versions
In an interview with BMWBLOG, the iX3's product manager details one of the electric crossover's most unusual options.
Subaru Beats BMW, Porsche, Toyota & Honda in 2025 Consumer Reports Study
Subaru takes the top spot for the second year in a row, while BMW ranks highest among luxury brands and finishes a close second overall.
BMW Admits ‘Hot Discussion’ Over Buttons Vs. Screens
There are internal debates about which buttons to keep and which to migrate to the touchscreen.
BMW’s Cancelled Electric Supercar Would’ve Rivaled The New Lexus LFA
The LFA returns, this time without the V10. Actually, it doesn't have an engine at all.
Toyota’s New V8 Supercar Is The Shot BMW Refused To Take
With a completely new twin-turbo V8 and rear-wheel drive, the GR GT is an enthusiast's dream.
