BMW is bracing for a turbulent year, but its leadership is signaling optimism. CEO Oliver Zipse says the company expects a reduction in U.S. auto tariffs by July, despite reporting a sharp 25% drop in…
The Z1 is an absolute rarity in the United States, not just because it wasn’t sold there back in the day. BMW only built 8,000 units, so seeing one in the metal is a special…
Although BMW M has been selling electric cars since the i4 M50 launched in 2021, it hasn’t yet introduced a full-fat M car. But that day is coming. In 2027, the Neue Klasse i3 sedan…
BMW is adamant that you can experience joy without necessarily being behind the wheel of a car bearing the famous roundel. To make this happen, the brand has teamed up with Italian perfume company Mavive….
The BMW M3 has long set the standard in the compact performance sedan segment, earning its stripes on the Nürburgring and beyond. Now, Genesis is testing the waters of that territory—not with a production model,…
Mercedes-Benz is doubling down on its U.S. manufacturing footprint with plans to build a new vehicle at its Tuscaloosa, Alabama, facility by 2027. The announcement comes as global automakers grapple with President Donald Trump’s revived…
BMW has been racing the M Hybrid V8 since 2023 as part of its factory-backed endurance efforts. While the more attainable, track-only models are sold to privateers, that hasn’t been the case with the hybrid…
As of today, pricing for the 2 Series Coupe and its M2 sibling is up 4%. Why? To offset the Trump administration’s 25% tariffs on imported cars. As a refresher, the G42 and G87 are…
BMW has been selling cars in the United States since 1956, but local production didn’t begin until 1994. The company’s largest factory in the world hit its first major milestone on February 28, 2006, when…
As the U.S. auto industry scrambles to absorb the impact of sweeping tariffs, the Trump administration confirmed Tuesday that it will take steps to ease some of the financial burden — but not eliminate it….
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