Mike DeAmicis

What will they think of next? It’s early in the morning and I receive a press release from BMW detailing a new emergency call system they’ve designed for use in motorcycles, and it’s pretty exciting…

Multiple sources are reporting on a new rumor that suggests that BMW is intending to bring out a new cruiser, which will be positioned to compete with the XDiavel from Ducati. The XDiavel is, itself,…

As we’ve already reported, the BMW R 1200 GS has dominated the company’s top sales spot for the first quarter of this year. In fact, the GS is often among the company’s best sellers, when…

BMW Motorrad has begun the riding season of 2016 with great success. The Bavarian motorcycle brand has achieved an increase in sales of 7.7% during the first three months of 2016, a 2,418 unit increase…

If you love motorcycles, music, and are going to be in Berlin this coming August, then you should attend the second Pure&Crafted Festival. To be held the 12th and 13th, the festival will be at…

Though, seemingly very similar to its predecessor, the 2016 Kawasaki ZX-10R is far from unchanged. The new ZX-10R has not only been improved, but it has been improved utilizing feedback from WSBK winner Jonathan Rea…

BMW Motorrad USA is set to sponsor one of the newest and most exciting motorcycle shows in North America. To be held in Austin, Texas, the Handbuilt Motorcycle Show will take place from April 8th…

As we’ve discussed at length in the past, BMW Motorrad’s first entry into the premium sub-500cc segment in recent times, the G 310 R, is hitting the market this year. As the bike is small,…

Much like the experience of owning a BMW automobile, owning a BMW motorcycle is part of a premium lifestyle experience. As a result, the brand also sells clothes and accessories for riders to adorn while…

Of the over 200 motorcycle models that MOTORRAD Magazine readers chose between, BMW has achieved its best results in the 18 years in which the contest has been conducted. With wins in five categories, two…