Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
Upcoming BMW iX3 (NA5) Spotted in the Snow

Upcoming BMW iX3 (NA5) Spotted in the Snow

BMW will unveil their second “new” Neue Klasse model – the BMW iX3. After the unveil of the sedan concept, on May 21 we will have a chance to see the BMW Vision X which…

Rivian R3 Could Compete with the New BMW X2 and iX2

Rivian R3 Could Compete with the New BMW X2 and iX2

Alongside the larger R2, California-based EV maker Rivian also unveiled today a smaller electric crossover: The Rivian R3 and R3X. The entry-level quirky crossover shares the same platform as the R2, but it has shrunk…

Rivian R2 to Take On Future BMW iX3 Electric

BMW at the 2024 Amelia Island Concours d'Elegance

BMW at the 2024 Amelia Island Concours d’Elegance

In a showcase of automotive heritage and innovation, BMW of North America marked its presence at this year’s Amelia Island Concours d’Elegance, continuing a cherished tradition. Nestled on the East Coast, the prestigious classic car…

What if the G87 BMW M2 Looked Like This?

What if the G87 BMW M2 Looked Like This?

In the world of automotive design, a small change can spark a vast conversation. Recently, Davis Yongwon Lee, owner and CEO of Adro Inc, has ignited a new debate among BMW enthusiasts with his imaginative…

Switch Over From Tesla and Get $1,000, Says BMW

Switch Over From Tesla and Get $1,000, Says BMW

The electric car market is going through tumultuous times so it comes as no surprise that sales incentives are back. After a honeymoon period during COVD when the dealership lots were empty, inventories are now…

2025 MINI Countryman SE ALL4 Review - Fun, Agile and Bigger Than Ever

2025 MINI Countryman SE ALL4 Review – Fun, Agile and Bigger Than Ever

Portugal is, in some ways, BMW’s second home since the Bavarians frequently select this beautiful country for international media events. Portugal’s appeal, characterized by its excellent weather, stunning landscapes, delicious food, and friendly people, makes…