Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
BMW’s third-quarter profit fell 61%, hit by weak China sales and a massive recall due to faulty brakes, marking its lowest profitability in four years.
BMW’s San Luis Potosí plant in Mexico is setting new benchmarks in sustainable manufacturing and community development. Discover how this innovative facility reduces its environmental impact through renewable energy, water conservation, and efficient logistics while fostering local talent and supporting the community through education and partnerships. Learn about its role in producing BMW's future electric vehicles.
Dive into BMW's 1 Series 120 press car, equipped with nearly £10,000 worth of optional extras, including a panoramic sunroof, electric seats, and advanced climate control. At £42,335, this premium hatchback may not be the high-performance M135, but it brings a luxurious experience. Explore the cost and features of BMW's fully loaded 120 variant to see if it's worth the investment.
Discover the Insta360 Ace Pro 2, the latest action camera that combines an 8K resolution, Leica lens, and advanced AI-powered features. With waterproofing up to 39 feet, a quick-release mount, and powerful processing, it’s built for creators who demand versatility and quality. Find out if this new release from Insta360 is worth the upgrade.
Explore the 2025 ALPINA XB7 MANUFAKTUR, an SUV crafted for luxury and individuality. With bespoke features like LAVALINA leather interiors, custom ALPINA wheels, and exclusive MANUFAKTUR details, this SUV is designed for those seeking unique style and performance. Discover its powerful V8 engine, advanced suspension, and personalized options available through the ALPINA MANUFAKTUR program.
Discover the remarkable story of BMW's revival of the iconic 1970 Garmisch Concept, originally designed by Marcello Gandini. From its mysterious disappearance to BMW’s painstaking recreation, learn how BMW Group Classic brought this visionary car back to life, honoring Gandini's bold design legacy with modern techniques while staying true to the original details. A true fusion of Italian style and German precision.
