Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
BMW Files Name for R20 Bike: Concept to Production?

BMW Files Name for R20 Bike: Concept to Production?

BMW Motorrad’s recent trademark filings for the “R20” name have sparked excitement among motorcycle enthusiasts, hinting that the striking R 20 Concept, unveiled earlier this year, could be heading for production. Following its reveal at…

BMW USA Models Facing MSRP Increases Starting January 2025

BMW USA Models Facing MSRP Increases Starting January 2025

BMW enthusiasts in the U.S. will see slight price increases on certain models as the automaker adjusts its MSRP (Manufacturer’s Suggested Retail Price) starting January 2025. The modest 1 percent increase will primarily impact a…

BMW Recalls 130 Units of 2025 X4 SUVs Over Head Airbag Safety Concern

2025 MINI Cooper Convertible Stuns in Pantone Mocha Mousse

2025 MINI Cooper Convertible Stuns in Pantone Mocha Mousse

New York City recently hosted a colorful collaboration as MINI USA partnered with Pantone to unveil the Pantone Color of the Year 2025: PANTONE 17-1230 Mocha Mousse. The event, held on December 5, featured the…