Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
BMW Tests HVO100 Tracking to Cut Fleet COâ‚‚ Emissions

BMW Tests HVO100 Tracking to Cut Fleet COâ‚‚ Emissions

BMW is developing a new way for fleet customers to verify the use of renewable diesel across their vehicles. The project centers on HVO100, a plant-based alternative to fossil diesel that can cut life-cycle COâ‚‚…

Watch a 1,100-HP BMW M2 Drift Through BMW’s Munich Factory

Will We Miss the iDrive Controller?

Will We Miss the iDrive Controller?

For more than two decades, the iDrive controller has been part of BMW’s identity. It started as a controversial idea, but over time became second nature to millions of drivers. The rotary knob let you…