Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.

Just The Facts: 2011 BMW X3

A tradition that we started years back, continues today. As always, we will outline some of the key features of a new BMW model. Today, the newly released 2011 BMW X3, the premium compact Sports…

2011 BMW X3 - Photo Gallery

2011 BMW X3 – Photo Gallery

Today, BMW unveiled the second generation BMW X3. Due at the end of this year, the 2011 BMW X3 brings a new exterior and interior design, along with technology enhancements. Here are some of the…

World Premiere: 2011 BMW X3

World Premiere: 2011 BMW X3

The new 2011 BMW X3 makes its debut with the second generation in the small, premium Sports Activity segment. Press Release: In 2004 BMW introduced a new concept to the market: the small, premium Sports…

Video: Onboard the BMW M3 GTS

1969 Bertone BMW 2800 Spicup

During our recent Munich trip, we had a chance to spend an evening at the BMW Museum, adjacent to the headquarters. Among the legendary and unseen BMW M8, we had the opportunity to see another…

BMW X6 Performance Unlimited for Japanese market

After the Japanese-exclusively MINI Savile Row unveiled yesterday, BMW announces the introduction of a new model for the “Land of the Rising Sun”. The BMW X6 Performance Unlimited is based off the xDrive35i variant and…

MINI Savile Row for Japanese market

MINI Savile Row for Japanese market

MINI releases a special edition model exclusively for the Japanese market. Dubbed MINI Savile Row, the all-black painted model will be built in a limited edition of 100 units. Featuring a black roof and not…