The Pebble Beach Concours d’Elegance isn’t only a show where car makers come to brag with the latest models but also a venue where some lucky owners come to pick up their brand new Rolls-Royce. That’s exactly what happened this year as a bespoke Rolls-Royce Dawn was handed over to its rightful owner, a Google exec.
Benjamin Treynor Sloss, Vice President of Engineering at Google and a well-known car enthusiast was presented to him a stunning Dawn Black Badge which was created in collaboration with the Rolls-Royce Bespoke Collective in Goodwood, England in the Slosses’ personal livery.
“Our Rolls-Royce story began here at Pebble Beach in 2014 when we were looking for a two-door coupé with four useable seats for adults,” said Sloss. “Brands such as Aston Martin or Bentley do not offer anything suitable. When we saw the Rolls-Royce Wraith, we loved the style and elegance of the coupé, and when we took it for a test drive we were impressed (really, startled) by how well it accelerated and handled, in addition to the sublime ride quality and materials we already associated with the Rolls-Royce brand. The Wraith offered a unique combination of luxury car experience and sports car performance, and we fell in love with it on the spot.”
Through the Rolls-Royce Motor Cars Los Gatos dealership, Ben Sloss worked closely with the Bespoke Collective at the Home of Rolls-Royce in Goodwood to realize his vision for his perfect personal Rolls-Royce. His motor-racing pursuits led him to the more driver-focused Dawn Black Badge as the canvas for his vision, a reinterpretation of the livery on the couple’s racing cars. The Bespoke Collective created two new bespoke paint colors for the exterior of his Dawn.
The intense deep yellow that adorns the main bodywork has been named ‘Superflare’ due to its radiance under the California sun, whilst it is contrasted with the darkest of navy blues named Pikes Peak Blue due to Sloss’ interest in the king of timed hill climbs. A further flash of Superflare yellow offsets the black of the 21” carbon fiber and aluminum wheel. The same color scheme is continued throughout the interior of Mr. Sloss’ Dawn Black Badge, with the seats, dashboard, tonneau cover and rear seat waterfall clad in Navy Blue leathers, highlighted with Bright Yellow seat piping, stitched RR headrest logos and, unique to Black Badge models an infinity logo between the rear seats.
The yellow theme continues in the cabin with a yellow flash along the door interiors, two-tone Navy Blue and Bright Yellow steering wheel and an exclusively developed Bright Yellow pinstripe applied to the Piano Milori Blue wood dashboard, the first use of Milori Blue outside the one-off customer Phantom, ‘Whispered Muse’, shown at the 2018 Geneva Motor Show. Mr Sloss’ Dawn Black Badge is finished with a Navy Blue leather-clad Aero Cowling enclosing the rear seats.