When it comes to automotive marketing and viral videos, MINI has a special place in our heart. Majority of their commercials are fun, intriguing, pushing and with the right twist of humor.

Last one, while not as “hot” as others, deliver an important message demonstrating the growth of the MINI brand in the last ten years: never before has the MINI family been as large as now, with a variety of vehicles and new niches conquered.

MINI Coupe, Roadster, Countryman and Paceman are just some of the new vehicles that are pushing the envelope for the Oxford-based automaker into new segments and customers.

The slow-motion commercial is now available in 2D, but in the upcoming weeks, it will be available in 3D at theaters around the world.