BMW’s Frozen Gray M5 will catch your eye from a distance if you peruse the NYIAS floor this year in NYC. You will also, likely, feel an insatiable need to reach out and touch it. BMW’s matte finish paint feels … Continue reading

BMW have brought a one-off Frozen Monte Carlo Blue M3 to the show floor of the NYIAS 2012. The gorgeous blue car has made an appearance to judge response from the public – determining if there should be a future … Continue reading

We’ve heard unconfirmed news through the grape vine that later in the 2012 calendar year, BMW will release a Sakhire Orange M5. If the M5′s lines and bulging wheel wells are too subtle for you, perhaps Sakhir Orange is the … Continue reading

Just when you thought your owned an exclusive color 1M, BMW spreads the Valencia Orange paint to the X1 series production vehicle. See you in the parking lot with whatever weapons you can muster. Despite the colour copyright infringement, Valencia … Continue reading

Driving an M6 Coupe on track is sure to be one of the most special, emotional driving experiences of your life. But one of the only things that can add to this driving experience is open air, wind-in-the-hair superiority. Driving … Continue reading

BMWBLOG took a seat in the new BMW X1 – with Juergen Urban in the passenger seat. Our conversation centered around the X1′s recent arrival in the US. We also spoke of the X1′s overall vehicle concept, target market, and … Continue reading

It must not be a very tough job to market M cars. They excite anyone with a pulse within a 300 foot radius. Just the letter M is enough to get most car enthusiasts excited. Still, Thomas Schemera, Marketing Director … Continue reading

After speaking with Matt Russell, BMW North America’s M Brand Manager and Thomas Schemera, Director of BMW M Marketing over a delicious smoothie, we were able to learn more about BMW’s M6 Coupe and its place in the lineup. Several … Continue reading

BMW’s i3 pales in comparison when parked beside the gloriously penned i8 – but not in importance. In fact, it’s easy to argue that the i3 in fact pales the i8′s importance from a market standpoint. Surely, the i3 will … Continue reading