This year marked our third time joining BMW for its annual Responsibility Days, following previous editions in South Africa in 2023 and San Luis Potosí, Mexico in 2024. The program is BMW’s way of opening…
“BMW reinvents itself” – that’s how the Vision Neue Klasse was described at its reveal. It’s been a little over two years since the concept broke cover at IAA Mobility. We saw the car in…
2026 is shaping up to be a turning point for BMW. The company faces a volatile global economy, new competition from EV upstarts, and the challenge of keeping its “Ultimate Driving Machine” spirit alive in…
BMW’s next-gen sport sedan lineup is about to split enthusiasts in two. In just over a year, we’ll see something we never thought we’d say again: a brand-new BMW i3 (if we exclude the China-only…
BMW Italy has marked its ongoing partnership with AC Milan — where it serves as Premium Partner and Official Automotive Partner — with an exclusive preview of the new BMW iX3 for head coach Massimiliano…
BMW’s compact rear-wheel-drive sports coupe, and one of the most fun BMWs to drive today – the 2 Series (codename G42), has already received its mid-cycle facelift—but you’d be hard-pressed to spot the changes. Even…
Why did BMW choose to debut the new iX3 as its first Neue Klasse model in the modern era? Because as much as we love cars, SUVs pay the bills. Still, Munich knows sedans will…
The recent spy shots of the upcoming BMW iX1 (NB5) have stirred plenty of speculation, but the biggest question isn’t about the iX1 itself. It’s about its sibling: the iX2. If BMW is preparing to…
It’s been over a year since car paparazzi surprised us with images of this intriguing camouflaged vehicle. Clearly a Neue Klasse coupe of some sort, the cloaked BMW was never seen again. It remains unclear…
At over €10 billion spent in recent years, Neue Klasse is BMW’s largest investment ever. Although not all of the money has gone into EVs, electrification has played a dominant role. The 2026 iX3 has…
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