Individual

You were probably a little disappointed to see BMW’s limited color palette for the iX3. Aside from mundane shades of black, white, grey, and silver, there are only a handful of proper colors. This Ocean…

300. That’s how many special colors BMW offers through its vast Individual catalog. The German luxury brand has also ventured into two-tone cars, with examples like the 3.0 CSL and M4 CS Edition VR46. And…

For decades, BMW customers had to step up to larger, more expensive cars to access the Individual catalog. That changed at the beginning of this decade when the 1 Series received special colors, unlocking the…

Earlier this year, we filmed the 4 Series Convertible LCI at the BMW Welt as an M4 painted in Velvet Orchid. A different variant of the updated cabrio is there these days in Munich where…

At the beginning of the 2000s, BMW built an M3 Touring (E46) but kept it all to itself. It wasn’t until last year when the M3 with a long roof was finally rolled into dealerships….

BMW offers a plethora of Individual colors but we hardly get to see some of them. Cars painted in Messing Metallic are few and far between as the last time we talked about one was…

When the BMW XM Label Red was revealed, there was something a bit unusual about its color offerings—there weren’t many. From the normal list of factory colors, the Label Red is pretty boring. However, BMW…

BMW Individual traces its roots to 1992 when the “Karl Lagerfeld” 750iL (E32) made its debut with a two-tone paint and a fancy interior. To mark 30 years of personalizing cars to an even higher…

What sets simple cars and luxury cars apart can usually be found in the reason for why they’re made Models part of the former category are usually meant to be practical and take you simply…

BMW announced today that its largest SUVs in the range will get a few more customizations starting this December. The biggest news is that the BMW Individual Composition will be made available for the X5,…