BMW Group Achieves Best Ever Six-Month Figures in First Half of 2016
The BMW Group managed to counter the slight decrease in sales recorded in the US with help from other markets for record-breaking six months in 2016.
The BMW Group managed to counter the slight decrease in sales recorded in the US with help from other markets for record-breaking six months in 2016.
Mercedes-Benz solidified its worldwide sales lead over the BMW brand in the first half of the year
BMW outsold Mercedes-Benz and Lexus last month in the U.S. despite a significant decline in sales compared to same month last year.
The BMW Group achieved its best-ever May in terms of sales with a total of 198,354 vehicles
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Despite posting a rather significant decrease in sales in the US, BMW managed to turn things around in May and posted an increase of 5.3 percent.
Mercedes-Benz outsold BMW and Leuxs in the U.S. in May, thanks to continued demand for its sport utility vehicles
Despite the sales in the USA dropping by 7.4 percent in the last month, BMW posted an increase in global sales of 1.9 percent in April.
In April, a total of 179,285 BMW Group automobiles were delivered to customers around the world, an increase of 1.9% on the same month last year
In a recent interview, BMW's Sales and Marketing boss, Ian Robertson said that profits will always be more important than sales volumes.
In the first half of 2016, BMW is focusing on liquidating inventories in the U.S. as it attempts to reduce a heavy stock overhang.
In its Automotive segment, sales volume for the BMW Group rose by 5.9% to a total of 557,605 units (2015: 526,669 units)