Winners And Losers: BMW USA’s 2025 Sales By Model Series
This is how each BMW model performed last year in the United States. Yes, the XM came dead last.
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BMW USA 2025 Sales Hit Record, But Lower Demand for Electric Vehicles
Third consecutive annual record masks a troubling Q4 slowdown and a 45.5% plunge in battery electric vehicle sales.
Half Of BMW Sales In Belgium And Luxembourg In 2025 Were EVs
Electric vehicles are expected to reach 60% of total BMW sales in 2026 in the region, driven by the iX3's launch.
Electric Surge: EVs Now Make Up 18% Of BMW Group Sales
Factor in plug-in hybrids, electrified vehicles have a 26.2% share.
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BMW M Sales Surge 7.9% — A Record Year for The Performance Division
BMW M sales rose 7.9% in 2025, making it one of BMW Group’s biggest growth drivers alongside electrified models.
The Three Biggest Threats BMW Faces in 2026
BMW enters 2026 facing major challenges — Chinese rivals, EV price wars, and trade tensions threaten its global dominance.
BMW Reclaims U.S. Luxury Sales Crown in Q3 2025 as Hybrids Surge
BMW tops Lexus to become America’s best-selling luxury brand, driven by booming plug-in hybrid demand
BMW Crushes Mercedes With Big Q3 2025 Sales Lead
BMW widens its global lead over Mercedes with 8.8% sales growth in Q3 2025 as Mercedes falls 12%.
BMW Issues Profit Warning, Citing Weak China Market and Delayed Tariff Refunds
BMW lowers its 2025 profit forecast as weaker Chinese sales and postponed EU–US tariff refunds cut margins and cash flow.
BMW Global Sales Jumped In Q3 2025 But MINI Is The Real Star
There's good news on nearly all fronts as the M division and Rolls-Royce also had a positive third quarter.
BMW Admits Tariffs And Sales Slump In China Are Hurting Profits
The upcoming EV rollout won't put a dent in profitability because the investment in Neue Klasse has already been made.
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