ALPINA’s story has always been about doing things differently from BMW. Not louder, not harsher, but definitely quicker and more refined. In a recent interview, Andreas Bovensiepen, son of the founder and current head of…
Justifying the full M over the (sometimes) only slightly less high-performing M Performance model, or even a base model, isn’t easy. But one reason some will spring for the M3 over the 3 Series, for…
Not all BMW M cars depreciate the same. Using fresh data from iSeeCars, we break down which high-performance models hold their value — and which ones drop like a rock. No one with any sense…
Seeing into the future is a truly rare gift. Especially when it’s about how one of your favorite brands plans to develop and expand their performance car lineup. Catching up with Sylvia Neubauer—Vice President Customer,…
2024 was an excellent year for the “world’s most powerful letter.” M sold 206,582 vehicles, an all-time high. Per BMW’s modus operandi, we should clarify that the number also includes M Performance models. Only 66,805…
If there’s one thing that annoys us about how BMW reports sales figures, it’s that it does not list M cars separately. Seeing the glass half full, we at least know how vehicles carrying the…
The M logo – that’s all we get for this announcement of a new high-performance BMW. On August 15 at Pebble Beach, the luxury automaker will introduce an unspecified M car. The vehicle’s identity remains…
Few luxury automakers bother to cater to enthusiasts in 2024 by giving them the option to opt for three pedals instead of two. BMW is one of the exceptions by selling the M2, M3, and…
While most of its rivals have long abandoned manual gearboxes, BMW insists they’re still relevant in 2024. The M division offers a stick shift for the M2 as well as the base versions of the…
The United States continued to be the driving force for the rapid growth of BMW M in 2023. It remained the performance division’s largest single market, ahead of Germany and the United Kingdom which finished…
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