BMW has announced that it will begin integrating artificial intelligence technology from Chinese startup DeepSeek into its vehicle models sold in China later this year. The German automaker revealed the collaboration during the Shanghai Auto…
Earlier this year, at CES 2025 in Las Vegas, BMW unveiled its most advanced infotainment system to date: the iDrive X. Now, at BMW Tech Days held recently at the BMW R&D Center in Beijing,…
In a new saga over tariffs, Tesla and BMW have taken legal action against the European Commission, challenging the recent decision to impose additional tariffs on electric vehicles manufactured in China. The lawsuits, filed in…
Although complete sales numbers for 2024 have yet to be released, we already know BMW had a terrible year in China. Through September, deliveries fell by 13.1% to 523,638 cars. However, despite weaker demand, China…
As Europe’s regulatory landscape tightens around foreign automotive imports, BMW CEO Oliver Zipse has urged the German government to tread cautiously regarding proposed tariffs on Chinese electric vehicles. The EU Commission recently introduced a motion…
The European Commission has allegedly signaled to BMW and Volkswagen that it may consider lowering tariffs on the two carmakers’ imports of China-made electric vehicles, according to Reuters. The European Commission is willing to classify…
At the 2024 Beijing Motor Show, BMW has announced a substantial investment of 20 billion yuan ($2.8 billion) in its Shenyang production plant in China, signaling a strong commitment to the Chinese market and an…
BMW Brilliance Automotive (BBA) was founded in 2003 as a joint venture between the BMW Group and Brilliance China Automotive Holdings Ltd to make and sell cars in China. Relevant examples include the long-wheelbase i5…
This week, BMW expanded its research and development presence in China by inaugurating a new R&D Center in Shanghai. China already serves as the location for BMW Group’s largest R&D network outside of Germany, encompassing…
Following a visit by Chinese Premier Li Qiang to BMW’s headquarters in Munich, CEO Oliver Zipse expressed the mutually beneficial nature of BMW’s strong relationship with China. During the premier’s visit, which marked his first…
Popular this week
