BMW Is Confident That Neue Klasse Will Be A Success
How big a deal is Neue Klasse, anyway? We’ve been discussing it at length, emphasizing how it marks a pivotal moment in the company’s history. It is, after all, the largest investment BMW has ever…
How big a deal is Neue Klasse, anyway? We’ve been discussing it at length, emphasizing how it marks a pivotal moment in the company’s history. It is, after all, the largest investment BMW has ever…
Even if you’re not a fan of BMW’s design, Neue Klasse or what came before, you have to give credit where it’s due. There’s significant variety across the model lines. Sure, the 1 Series and…
It’s been precisely six years since BMW made a splash at the IAA show in Frankfurt with the Concept 4. It not only previewed the second-generation 4 Series, but also signaled the company’s desire to…
Apple CarPlay has been championed as an essential feature for many modern car buyers. A must-have that shapes purchasing decisions and sparks fierce debate online. But according to BMW’s data, the reality looks very different….
Screens have quickly become the centerpiece of modern car interiors. As automakers race to add more digital real estate, the conversation is shifting from what’s possible to what’s practical — and, where the line should…
BMWBLOG made its first trip to Bimmer Invasion Los Angeles this year, and the scale of the event took us by surprise. What started a few years ago as a regional gathering in Orlando has…
The new iX3 faces a direct rival from day one. Even before reaching showrooms, BMW’s first modern Neue Klasse model is already clashing with the electric Mercedes GLC. Both crossovers are sharing the spotlight this…
There’s a common misconception that concept cars always dictate the styling of production models. That’s not entirely true, at least not all the time. In some cases, an automaker finalizes the production design before even…
We might have given you the impression that BMW’s stand at the IAA Mobility Show is all about the iX3. While the new electric crossover certainly takes center stage, there are plenty of other cars…
The new MINI Cooper 3-door and the MINI Aceman have both secured five-star ratings in the latest round of Euro NCAP safety tests. The results apply across all engine versions of both models, reflecting strong…