When the BMW i sub-brand was set up, the BMW Group knew that it needed a holistic approach, one that would take into consideration every side of the business, not just tailpipe emissions. Therefore, the…
At the annual Accounts Press Conference in Munich, BMW has unveiled some of its plans for the rest of the year, as well as its longer term strategy until 2025. Harald Krüger, Chairman of the…
Yet another step towards fully autonomous driving was taken today by BMW as the company announced a new investment in a tech company which will help them out in developing their upcoming models. BMW i…
BMW managed to further cut back on its fleet CO2 emissions in 2017, reaching an all-time record level. This is in tune with the company’s overall goal to drop the CO2 fleet emissions by 50…
Starting on March 23, the BMW Museum will be hosting a new, temporary exhibition, dubbed “BMW i. Visionary Mobility.” focusing on the BMW i sub-brand and the BMW i3 and i8 models. The aim of…
I recently spoke with you about my autocross experience with the BMW i3S. It was during BMW’s recent Test Fest, where we were able to sample many new BMWs. Obviously, we weren’t the only publication…
Costco Wholesale Corporation is now offering a $10,000 purchase incentive for a 2017 or 2018 BMW i3. Not only can you get the purchase incentive, but it’s also valid with financing deals. If you lease,…
I remember driving the BMW i3 for the very first time. Like a child, I saw the opportunity to take an extended weekend test drive for the BMW i3, which was for potential customers only,…
Almost casually, BMW CEO Harald Krüger confirms the name of the next i-model – the BMW i4. Ahead of its press conference today at the 2018 Geneva Motor Show, the BMW chief talked about the…
The BMW Group Leipzig plant starts the series production of the BMW i8 Roadster which will be launched parallel to the facelift version of the BMW i8 Coupe. The copper color of the i8 Roadster…
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