Others
In January 2009, the BAVARIA Yachtbau GmbH announced BMW Group DesignworksUSA as their new design associate and commissioned the global design consultancy and subsidiary of the BMW Group to support the Giebelstadt boat builder in…
Horatiu Boeriu / April 27, 2009
Interesting
If you already started scratching your head because of the ambiguous title, STOP, we’ll explain it in a second. Back in November at the L.A Auto Show, a small group of designers were competing in…
Horatiu Boeriu / April 20, 2009
Interesting
BMW and Audi are dueling again, but this time, onto the “marketing battle field”. And what would be the best place to do so other than the one of the top states when it comes…
Horatiu Boeriu / April 13, 2009
Interesting
Since we just posted some bits from BMW’s history, we decided to stay on the topic and talk about the ///M logo, the three stripes that make M branded cars even more recognizable. So, let’s…
Horatiu Boeriu / April 13, 2009
Interesting
BMW models naming convention
by Horatiu Boeriu / Date: April 13, 2009
Interesting
“Hofmeister Kink” is one of the most common used words when describing the details of a BMW exterior design. But how many of us do really know what it means or the history behind it?…
Horatiu Boeriu / April 7, 2009
Car Tips
This is a topic that came up in many of the debates I had with my friends or other car fans. As many of you know, BMW is one of the few companies left to…
Horatiu Boeriu / March 27, 2009
Car Tips
Leasing a car has become more and more popular over the years and implicitly, swapping car leases numbers are growing as well. These days, most of the luxury vehicles are being leased, with BMW being…
Horatiu Boeriu / March 21, 2009
Car Tips
Last week, our article on why should you have run-flat tires on your BMW stirred controversy among the bimmer fans and owners. As promised, I am back with the second part of the article in…
Horatiu Boeriu / March 17, 2009
Car Tips
Let me start first by saying that this a “touchy” subject and it has been debated over and over again. While there are many people that love the run-flat tires on their BMWs, there are…
Horatiu Boeriu / March 12, 2009
Others
At CEBIT 2009, world’s largest computer expo, BMW Designworks USA in cooperation with Thermaltake presented a futuristic computer case named Level 10. As we know, Designworks USA have done some cool things in the past,…
Horatiu Boeriu / March 7, 2009