Interesting

How many of you were faced with this decision: leather vs leatherette in your BMW. I know I was, and it seems like every time I purchase a new BMW, I am still asking myself…

Requirements: BMW Assist option in your car. It happened to most of us to lock our keys in the car while away from home without the possibility of getting the spare or valet key to open…

BMW created the ED program to promote sales of its cars. Although all of BMW’s reasons are proprietary corporate matters, one of the principal benefits it brings the company is customer loyalty. Taking delivery of…

There have been a lot of discussions about how BMW European Delivery started, and recently I came across a great post made on Bimmerfest by one of the members, z365, which seems to cover most…