This year BMW joined forces with the Coachella Music Festival once again to keep the #roadtocoachella hashtag alive for one more year. This time round they did so with none other than Khalid, a veritable…
BMW and Brooklyn Beckham started working together for the first time last year. Back then, Brooklyn traveled to the BMW Group Design Studio and was allowed to take some shots of the Z4 in Concept…
In the world of electric mobility, the one with the most range is king. With electric cars, the horsepower war is over and the range war has begun. Car companies are constantly fighting to increase…
Awhile back, we test drove the Lexus LC500. With the BMW 8 Series now on the road for the first time in two decades, we want to see how it stacks up against its competitors…
Wearing clothes or accessories branded by a car manufacturer immediately places you in the ‘fanboy’ zone. Most of the time, they don’t have the design a true fashion house would use and yet people buy…
Does anyone remember the Fisker Karma? It was that great looking hybrid sedan with a ton of ambition but little actual execution. The Karma was designed by Henrik Fisker, the man behind the famous BMW…
The process of unveiling every livery to be used on the BMW DTM cars this season is currently undergoing and this time we’re going to see a new partner joining forces with BMW. Apart from…
Earlier this week, a new collaboration was announced between BMW and pop star Khalid. The two joined forces for this year’s Coachella under the #roadtocoachella experience. Part of this venture is a brand new BMW…
Now that another April 1 has come and gone by, we can all relax and ponder at the plethora of such jokes BMW has played on its fans for decades. Few people know this but…
Not long ago, the only option you had for ordering a new 3 Series was the 330i model. Things changed in the meantime as the M340i arrived on the scene but to some, the 330i…
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