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Nearly a decade after the Volkswagen emissions scandal shook the global automotive industry, BMW finds itself under regulatory scrutiny. The Federal Motor Transport Authority (KBA), Germany’s automotive regulatory body, issued a statement today they identified…
Horatiu Boeriu / February 21, 2024
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We all know BMW will roll out an M2 CS next year with a more aggressive look, but if you feel like life’s too short to wait until 2025, Vorsteiner might have something for you….
Adrian Padeanu / February 19, 2024
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The M1 is a rare supercar since only 399 road-legal examples were ever made, plus 53 Procars destined for the track. Legend has it that only three or four were painted in shades of silver…
Adrian Padeanu / February 19, 2024
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Safety Cars used to be lightweight coupes or sedans, but times have certainly changed. In stark contrast, the BMW XM now fulfills that role at the 2024 Repco Bathurst 12 Hour as the Safety Car…
Adrian Padeanu / February 18, 2024
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BMW’s ‘Talkin Like Walken’: Super Bowl’s Most-Liked Ad
by Horatiu Boeriu / Date: February 15, 2024
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In 2008 BMW introduced its 1 Series to the North American market with the US getting the 2 door coupĂ© and convertible. BMW marketing was all abuzz with the 1er being heralded as the second coming of the…
Hugo Becker / February 15, 2024
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As Valentine’s Day approaches, brands across the globe seek innovative ways to connect with their audience, blending their products with the universal theme of love. BMW has taken this opportunity to play around with their…
Horatiu Boeriu / February 14, 2024
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We’ve been saying it for a couple of years, but of course, it’s not official until BMW says so. Nonetheless, here is the confirmation: the BMW M5 Touring is coming to the United States. BMW…
Horatiu Boeriu / February 13, 2024
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Few luxury automakers bother to cater to enthusiasts in 2024 by giving them the option to opt for three pedals instead of two. BMW is one of the exceptions by selling the M2, M3, and…
Adrian Padeanu / February 13, 2024
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The Neue Klasse is BMW’s designation for a series of all-electric models set to debut in the next half of this decade. The name, reminiscent of the original Neue Klasse sedans produced from 1962 until…
Steven Paul / February 12, 2024
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Super Bowl LVIII wasn’t just about touchdowns and interceptions, or Swifties; it was also a battleground for car brands to showcase their creativity and capture the hearts (and wallets) of viewers. The Super Bowl car…
Horatiu Boeriu / February 12, 2024