News
A report by Bloomberg citing Ian Robertson, BMW board member, states that the Munich-based automaker has shifted “tens of thousands” of cars that were originally targeted for Europe to the U.S. and Asia. These units…
Horatiu Boeriu / October 20, 2012
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BMW is becoming more aggressive with their incentive programs. After falling behind Mercedes-Benz in U.S. premium sales, the Munich-based automaker is launching a new incentive that will allow lease customers to have up to three…
Horatiu Boeriu / October 16, 2012
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177,716 vehicles sold in September, an increase of 11.6% BMW brand worldwide sales climb by 14.3% Robertson: Well on course to achieve new sales record in 2012 Munich. The BMW Group experienced growth in many…
Horatiu Boeriu / October 9, 2012
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In a single day, BMW forays into new and unexplored territories that could change the company forever. For the first time in its history, the Munich-based automaker revealed a front-wheel drive vehicle, one of many…
Horatiu Boeriu / September 15, 2012
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BMW Performance Center Announces the M Driver Training Experience at Lime Rock Park
by Horatiu Boeriu / Date: September 14, 2012
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On 14 September 2012 the BMW Driving Academy will open for business. This new BMW Group driver training centre just outside Munich lies close to the heart of the company, with barely 30 kilometres separating…
Horatiu Boeriu / September 14, 2012
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BMW Group Innovation Day 2012: Efficient Dynamics. With the Efficient Dynamics development strategy, the BMW Group assumes a leading role in the entire automotive industry. The whole fleet in focus: the BMW Group continues to…
Horatiu Boeriu / September 13, 2012
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The now bankrupt Swedish automaker Saab is being sued by BMW over unpaid deliveries for spare parts. In September 2010, BMW and Saab signed a purchase agreement regarding four-cylinder engines meant to be used in…
Horatiu Boeriu / August 30, 2012
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The Goodwood Revival Festival reels its visitors into the glamour and allure of bygone days like no other historic race event. Held annually since 1998, it has a unique way of recreating the atmosphere of…
Horatiu Boeriu / August 29, 2012
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Famous race track Laguna Seca hosted the international media launch of several BMW models that will come to market this year. The star of the launch and on track was the all-new 2013 BMW M6…
Horatiu Boeriu / August 22, 2012
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As the 2012 London Olympic Games were winding down, BMW’s Drive for Team USA made one of its last stops at Laurel BMW of Westmont on August 9, 2012. As part of the national campaign,…
Charlene King / August 16, 2012