News

BMW might be planning an Uber rival in Germany

BMW might be planning an Uber rival in Germany

BMW board member Peter Schwarzenbauer told Germany’s Spiegel Online that he could envisage expanding its DriveNow car-sharing operation to include a ride-sharing element which will compete with the likes of Uber and Lyft. Schwarzenbauer didn’t…

BMW CEO says “cars will become personal companions”

Ian Robertson talks changes to BMW's sales strategy

Ian Robertson talks changes to BMW’s sales strategy

During a recent interview with Automotive News Europe, Ian Roberston, head of sales and marketing for BMW,  spoke about the many changes BMW is looking to make to improve customer satisfaction and make buying BMWs far…

BMW Group achieves record global earnings in 2015

The BMW Group achieved its sixth record-breaking year in succession in 2015, posting new highs to date for sales volumes, revenues and profit before tax, despite a volatile market environment. “We have met all of…

Centenary Celebration: BMW's NEXT 100 YEARS

Centenary Celebration: BMW’s NEXT 100 YEARS

If you haven’t already heard, today marks 100 years of BMW to the day. BMW’s commitment to the future hangs on same four elements that BMW has used for its past 100 years: Responsibility, Trust, Pioneering Spirit…