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First day of work: Oliver Zipse takes over BMW AG

First day of work: Oliver Zipse takes over BMW AG

Today, August 16, Oliver Zipse will officially take over the chairmanship of the BMW AG Executive Board. He succeeds Harald KrĂĽger, who took over the company on May 13, 2015. Zipse takes over the BMW…

US BMW Performance Center Celebrates 20th Anniversary

US BMW Performance Center Celebrates 20th Anniversary

It was 1999 when the US BMW Performance Center in Spartanburg, South Carolina was opened. 20 years have passed since and a lot of customers found out just what the Ultimate Driving Machine motto means….

MINI Had a Big Party in Bristol to Celebrate 60th Anniversary

BMW Group Worldwide Sales Went up 1.3 percent in July

Even though the automotive industry is facing some really strong headwinds, worldwide sales of the BMW Group went up last month. Overall, the Group managed to deliver 1.3 percent more cars to its customers than…

The Definitive Story Behind the BMW Logo

The Definitive Story Behind the BMW Logo

People have been talking about the meaning of the BMW logo for literally decades. Officials have been adamant about what it is supposed to mean, but some people always thought they knew best. Ask random…