Motorrad

BMW Motorrad has managed to achieve another, consecutive record first half-year, in terms of sales. This is rather unsurprising, as the brand has a diverse and appealing range of premium motorcycles, covering a wide swath…

For the riders among us, BMW Motorrad has created its own cradle to accommodate your smartphone on your ride. This is a big deal, though aftermarket solutions have existed for some time. However, I’ve always…

As some of our frequent readers may already know, my personal favorite in BMW’s famed GS lineup is the F 800 GS. The bike encompasses, in my opinion, the perfect balance of power and nimble…

In November of last year, BMW Motorrad unveiled its long anticipated Scrambler. Many months later, the Bavarians have released a very long awaited datum, the price. Well, at least for customers in the firm’s number…

The kind folks at BMW Motorcycles of San Francisco have created a truly one of a kind motorcycle, blending the attributes of some of the brand’s best vehicles. This absolutely stunning machine, based upon the…

As a rider, I often say that there exists two different types of riders; those whom ride for the love of riding itself and those whom ride for the exhilarating rush of adrenaline. Surely, there…

BMW Motorrad has unveiled a new concept vehicle at the Wheels and Waves festival. This very unique concept vehicle, dubbed Lac Rose, meaning pink lake, draws its inspiration from the brand’s rich history of success…

Since BMW created the adventure bike segment, with the introduction of the GS, motorcycles adorning the GS name have been a hit with those consumers looking to owning the best machines suited to traversing continents,…

The IMMA’s, or International Motorcycle Manufacturers Association’s, General Assembly has elected Stephan Schaller, the CEO of BMW Motorrad, as its new President. Schaller has held the VP position in the association for the past year,…

BMW Motorrad has come to this year’s Concorso d’Eleganza Villa d’Este with a custom European Bobber, which BMW motorcycle enthusiasts and motorcycle enthusiasts in general, will find to be quite tantalizing. The Bobber is dubbed the…