BMW of North America has issued a safety recall affecting 1,571 vehicles across its BMW and MINI brands due to a potential defect with the front seat belt retractors. The recall was filed with the…
BMW has officially entered the Neue Klasse era, a transformation as profound as the original shift that saved the brand in the 1960s. At a recent roundtable, Joachim Post, BMW’s Board Member for Research and…
BMW has dabbled with hydrogen for decades — from the Hydrogen 7 luxury sedans of the 2000s to more recent prototypes that quietly tested the limits of fuel cell technology. Now, the company is preparing…
For decades, “quattro” was almost synonymous with all-wheel drive in Germany. Audi’s branding was so strong that many drivers assumed it led the premium market in AWD share. But by 2025, that title belongs to…
BMW is in the midst of preparing a facelift for its flagship 7 Series, and one such prototype has now been caught testing at high speeds on the German Autobahn. The sighting gives us another…
Munich’s police presence was hard to miss at this year’s IAA Mobility. Alongside the thousands of officers deployed across the city for the event, a sharp-looking BMW i5 in full Polizei livery was sighted working…
BMW has extended its partnership with Spanish tennis player Carlos Alcaraz, strengthening a relationship that began in 2022. The brand has been involved in tennis for nearly four decades, from sponsoring the BMW Open in…
A 2016 BMW M4 GTS has appeared on the market in Orlando, Florida with an asking price of $1,000,803. What makes this car stand out isn’t just the seven-figure price tag, but the fact that…
Just a few days after BMW unveiled the new iX3 to the world in Munich, we headed to Debrecen, Hungary, to see where the SUV is actually being built. Plant Debrecen is not just BMW’s…
The BMW iX3 may look like just another SUV in the lineup, but make no mistake—this is a turning point in BMW’s history. More than an electric SUV, it represents a strategic reset for the…
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