BMW announced a big change in its long term strategy today, shifting focus to sustainability and resource efficiency moving forward, according to CEO Oliver Zipse. In a statement issued today, the company published its plans…
Not long ago, BMW was finally confirming the imminent arrival of the next gen 7 Series and, with it, an electric vehicle model. The electrified BMW 7 Series range will include both a plug-in hybrid…
The current BMW F90 M5 is an incredibly potent car on the road, delivering performance that shouldn’t really be possible on a sedan of this size. It blew everyone away when it was launched and…
The launch of the new G80 M3 and G82 M4 is imminent. Therefore, BMW is ramping up its marketing efforts to prepare the ground for their arrival. This weekend, the Bavarians published a video featuring…
BMW and Toyota have been working together for years, despite people acting all surprised when the new Supra/Z4 combo was announced. They have been officially working on hybrids for almost 10 years but petrolheads around…
In today’s automotive world, it’s not enough to simply make a good car. It also has to come with plenty of tech to cover a wide range of customers. Therefore, car makers must find ways…
Rolls-Royce unveiled their latest special edition model in the shape of the Rolls-Royce Wraith Kryptos at the beginning of July. To mark the moment, the people in Goodwood decided to create an online game, available…
The BMW iNext is set to become the new technological flagship of the Bavarian car maker. As we’ve been hearing a lot lately, the new electric model will come packed with new tech and will…
The guys from JD Power are back with yet another market deep dive. The latest study they published covered the Top 5 2020 compact premium cars and, surprising or not, the BMW 3 Series was…
The MINI JCW GP is definitely the new kid on the block these days. Even though MINI has made GP models before, the new one is the most powerful, the fastest and the most expensive…
