How to save money on your new BMW?

BMW European Delivery | October 17th, 2006 by 12
2016 BMW European Delivery 89 750x500

The answer is: BMW European Delivery. The European Delivery (ED) is a program offered by BMW North America that allows US Citizens and US Residents …

The answer is: BMW European Delivery. The European Delivery (ED) is a program offered by BMW North America that allows US Citizens and US Residents to pick up their car in Munich, Germany and enjoy driving it throughout Europe while on vacation.

You can drive your new car in Europe for 14 days (or as long as six months with add-on insurance and registration). If you car is financed or leased through the BMW Financial Services must be exported within 90 days. BMW then ships it as a “used” vehicle, thereby avoiding the steep duties usually levied against imported cars.

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I’m not going to cover all the details here, but if you would like to read more and get some insight information and tips, please visit the main section of the website:

I’m going to focus this article on how to save money on the purchase of your new BMW.

BMW offers about 7% off the suggested base U.S. retail price on almost its entire line of automobiles. The only exceptions are the Z4 and the X5 which are built in Spartanburg, SC and the M3 car which has no discount when you pick it up in Europe.

Price reductions with European delivery on 2006-2007 BMWs range from around $2,600 off the lowest model to $7,000 off the highest-priced model. In addition to the discounted base price, costs include standard destination and handling charges ($645 for our car) and the price of optional equipment. There are no discounts on options. All prices include standard U.S. equipment but not federal, state or local taxes.

BMW has a lower invoice base price for European Delivery cars. You can usually find the invoice pricing on, among other places, look for the Confidential Wholesale Price page, find the “Base Price Euro Delivery Price Munich Pick Up” price for the car you want. The invoice price is the amount a dealer claims that’s the base price of the car before they take a profit. With other manufacturers, you can compute a wholesale cost, which is invoice cost, minus holdbacks, dealer rebates, etc., but BMW doesn’t do this. Usually you have to subscribe to a service, like Consumer Reports to discover the wholesale cost, but because of BMW’s sales policy, the invoice cost is all you need. Another price saver is that the BMW European Delivery does not incur the MACO advertising fee, or any other fee other than delivery, taxes and licenses.

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There are other savings that you are getting, such as flight tickets. BMW had partnered with Lufthansa Airline, to offer a special 2 for 1 deal all year round. So, basically, you are paying for one ticket and you’re getting the second ticket free, or almost free, since you only have to pay taxes on it.

Another incentive that BMW offers, are the BMW factory tours in Munich which should be one of your trip’s highlights. Free two- to three-hour tours in English are offered Mondays and Fridays and must be reserved four to six weeks prior to departure from the United States.

There are more details to share, but if you have more questions, please feel free to leave me a comment or to visit the forums section where we can answer questions on an individual basis edBMW Forums

12 responses to “How to save money on your new BMW?”

  1. firewall says:

    Luogo interessante, buon disegno, lo gradisco, signore! =)

  2. Sean Shi says:

    Awesome. Paying my respect here. eyeopening for me and ordering the car here 525xi.

  3. Irv says:

    thank you Sean

  4. Great custom build info…really torn between next BMW versus Lexus.

  5. Don’t eat, don’t dring, take a credit from your bank and go buy you new BMW :) it would be probably 116i but still BMW :P

  6. M. says:

    You are wrong about a few statements you made regarding ED.
    1. Although the published BMW ED discount is 7% you can negotiate directly with the dealer for a specific $ amount over European invoice. The savings is much greater!
    2. With negotiation, the dealer can and may also offer wholesale discounts on options and accessories. If not respectfully insist they throw that into the deal.
    The trick is to find a somewhat honest dealer that is hungry and looking to sell some cars on volume. Remember ED cars do not come out of inventory so it is a “free” car for the dealer to sell without any loss from the agency’s bottom line. However you need to shop and work directly with management because the salesman will make little or next to nothing on the deal. They won’t be motivated to do the extensive paperwork that needs to be done in order to facilitate the delivery properly, unless they are also compensated by bonuses for selling volume vs. earning a commission on each vehicle they personally sell. You can also remind them you are handing them a sale that they did not have to work for. It is my understanding most people that buy Bimmers already own one because the car really sells itself once you’ve actually owned or driven any car in the line and compared it to other makes and models.
    Be prepared that some agencies will laugh, scoff, become insulting and treat you like scum off their floors. However keep digging until you find one that understands the situation and can mutually benefit by giving you a substantial deal in order to meet their own quotas. Remember it has to be a win-win on both sides. You are doing them just as much of a favor by adding to their overall volume as they are doing you by offering an ED based invoice-plus price ($500.00 to $750.00 over ED invoice price.) Don’t even think of dealing off of MSRP or you will get screwed every time!

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