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BMW Motorsport wishes Robert Kubica a speedy recovery

Racing | February 7th, 2011 by Horatiu Boeriu

This past week, ex-BMW Sauber driver, Robert Kubica suffered multiple fractures to his right arm and leg after hitting a guard rail when he lost …

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BMW Designworks USA designs Intermarine 55 Luxury Yacht

News | February 7th, 2011 by Horatiu Boeriu

BMW Group DesignworksUSA has collaborated with Intermarine, Brazil’s leading shipyard for luxury yachts, to create the elegant, powerful and refined Intermarine 55. Setting sail in …

BMW X3 Defying Logic

Behind the Scenes – Super Bowl Commercial BMW X3 Defying Logic

Interesting | February 7th, 2011 by Horatiu Boeriu

BMW returned to the Super Bowl after a 10-year hiatus and delivered two messages: the new BMW X3 is built and designed in America, and …

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Super Bowl Best Car Commercials

Featured Posts, Interesting | February 7th, 2011 by Horatiu Boeriu

Super Bowl XLV event is over and while everyone talks about the Green Bay Packers win or the little mixup in the national anthem by …

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Videos: BMW ads at the Super Bowl

News | February 7th, 2011 by Horatiu Boeriu

BMW returned after ten years to the Super Bowl “ad game” and based on initial consumer reactions, the impact was quite positive. While the first …

BMW Super Bowl ad shot around Spartanburg

News | February 6th, 2011 by Horatiu Boeriu

In just a few hours, the first BMW ad in 10 years for the Super Bowl event will go live on television around the world. …

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The Next Niche: Downsized Coupe Crossovers – BMW X4 vs. Porsche Cajun

Featured Posts, Interesting | February 6th, 2011 by Horatiu Boeriu

The luxury car market is on an ascending path and in the next five years several niche markets will open within the premium segment. In …

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