After speaking with Matt Russell, BMW North America’s M Brand Manager and Thomas Schemera, Director of BMW M Marketing over a delicious smoothie, we were able to learn more about BMW’s M6 Coupe and its place in the lineup. Several … Continue reading

BMW’s i3 pales in comparison when parked beside the gloriously penned i8 – but not in importance. In fact, it’s easy to argue that the i3 in fact pales the i8′s importance from a market standpoint. Surely, the i3 will … Continue reading

We simply don’t tire of this shape. It’s gorgeous, to say the least. Also highly aerodynamic and functional, allowing a Prius like drag coefficient with out the gag inducing Prius looks. As we near the date of the i8′s final … Continue reading

BMW has brought the new Active Hybrid 5 series to the show floor in NY. The ActiveHybrid 5 series is the most powerful and efficient fully hybrid car in its segment, besting the competition from around the world. The Active … Continue reading

BMW’s forward electric propulsion thinking is rooted in development vehicles such as the MINI E, and more recently, the Active E. The drivetrain found in the new i vehicles was developed using the 1 series platform, and the frankenstein electric … Continue reading

You would have a hard time picking the xDrive version of BMW’s 3 series out from a crowd of 3ers, but BMW brought one along to the NYIAS 2012. Allowing better traction through snow or on ice, BMW’s 3 series … Continue reading

BMW’s X1 has been selling well in several markets around the world, but until now has been unavailable to US buyers. The wait is over and today at the NYIAS BMW has officially launched the X1 to the US market. … Continue reading

In striking blue, BMW’s M6 Cabriolet has stolen the show floor at NYIAS 2012. Our camera loves shooting it, and the car seems to enjoy the attention. Soon to be sold at a dealer near you, BMW’s new M6 Cabriolet … Continue reading

BMW has officially launched the new M6 Coupe and Cabriolet to the NA market, and we have fresh photos from the NYIAS to help spur on your daydreaming. BMW’s M6 will feature the S63tu Twin Turbo V8 from the M5, … Continue reading