XM Label Red

Take a closer look at the BMW XM Label Red finished in the 1-of-500 Individual Frozen Carbon Black metallic.

By Adrian Padeanu • May 21, 2023

The fastest MotoGP qualifier of 2023 will get to drive home BMW's most powerful production car to date, the new XM Label Red.

By Adrian Padeanu • April 29, 2023

BMW is attending Coachella 2023 in California with chrome-wrapped XMs as well as the new XM Label Red, its most powerful car to date.

By Adrian Padeanu • April 20, 2023

Unveiling the Exclusive BMW XM Label Red: Limited Edition Specs, Design, and Performance Revealed. Don't Miss Out on This Beast

By Horatiu Boeriu • April 20, 2023

BMW Australia has launched the XM Label Red together with an XM Label Red Edition of which only 30 are coming Down Under.

By Adrian Padeanu • April 13, 2023

BMW South Korea organized a launch event for the XM, bringing the super SUV onto the stage while showing the beefier Label Red on a screen.

By Adrian Padeanu • March 28, 2023

The most powerful BMW production car and the first plug-in hybrid model from M will match the 0-62 mph performance of the latest X5 M.

By Adrian Padeanu • March 20, 2023