How iDrive X Will Help BMW Take on Tesla, Xiaomi and Other Upstarts
BMW’s iDrive X is coming to challenge Tesla and Xiaomi with AI, Panoramic Vision, and a smarter infotainment platform.
BMW’s iDrive X is coming to challenge Tesla and Xiaomi with AI, Panoramic Vision, and a smarter infotainment platform.
BMW has engineered 43 sounds for its new iDrive X infotainment system, which premieres in September with the next-generation iX3.
Discover how BMW’s new iDrive X infotainment system has been uniquely tailored to meet the preferences and driving habits of customers in China.
BMW will integrate Huawei’s HarmonyOS NEXT in China’s Neue Klasse models, while global versions retain iDrive X. A new era of BMW’s digital evolution.
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BMW's new infotainment has a 17.9-inch screen, a full three inches larger than the current display. However, the screen expansion ends here.
Our sources close to Munich have told us BMW will add another screen, just for front passengers. It's coming to next-gen and facelifted cars.
BMW’s Head of Design, Adrian Van Hooydonk, shares an exclusive look at the future of BMW design and technology
Discover how BMW’s Frank Weber envisions the future of in-car technology with iDrive X. Learn about BMW’s approach to screen sizes, energy efficiency, and integrating Android Auto and Apple CarPlay alternatives.
Future BMWs will share a supersized center screen, measuring 17.9 inches, making it a full three inches bigger than the current infotainment.
BMW plans to install iDrive X in all cars, kicking off with the Neue Klasse-based iX3 arriving near the end of 2025.
The tenth generation of BMW's infotainment makes its world premiere at 2025 CES. Discover the iDrive X and its generous displays.