Marketing departments typically devote their attention and budgets to high-end versions of a new car. However, that’s not the case here as the latest BMW commercial for the 2025 1 Series features a lowly 120….
Just days after its world debut and a week before its public premiere in Goodwood, the 2024 BMW M135 arrives in the heart of Munich. The iconic BMW Welt, known for showcasing a wide range…
BMW is off to a strong start in July by commencing production of two important models. Aside from starting assembly of the M5 G90, it’s now also making the 1 Series F70 as well. The…
As a lifelong BMW enthusiast, I’ve always admired the blend of sportiness and sophistication that the brand brings to the table. However, when it comes to the new BMW 1 Series and its performance variant,…
Skipping the Life Cycle Impulse/LCI and heading straight to the next generation, the new 1 Series made its debut last week. The “F70” has already arrived in Greece where the local BMW branch showed off…
The bustling city of Milan set the stage for an electrifying event on Wednesday as the 2025 BMW 1 Series made its public debut. The House of BMW, located at via Monte Napoleone 12, was…
Having seen the new BMW 1 Series in its most basic form, it’s only natural to take a good look at the fully loaded version. The German configurator went live shortly after the F70 made…
In a sea of SUVs, it’s easy to forget that BMW used to sell a three-door hatchback. It died roughly five years ago when production of the second-generation 1 Series ended. The F21 was the…
If you’re getting a sense of déjà vu, it’s totally understandable. BMW UK dropped diesel engines from the 3 Series last week and it’s doing it again with the 1 Series. The F70 won’t be…
It makes sense for an automaker to put its best foot forward at the reveal of a new model. BMW introduced the fourth-generation 1 Series by showing the compact hatchback with M goodies. Not just…
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