Audi China Under Pressure From BMW and Mercedes, and its own dealer network
Audi's Chinese operations are under pressure from its own dealer network and the increase sales volume of BMW and Mercedes-Benz
Audi's Chinese operations are under pressure from its own dealer network and the increase sales volume of BMW and Mercedes-Benz
As July sales rose for BMW and Mercedes, the gap between Audi and its German competitors is closing.
BMW's competition increases, with Mercedes-Benz and Audi gaining massive sales growth in the Chinese market, hurting BMW's profit gains.
In the recent years, the Chinese automotive market has become increasingly important for all car manufacturers, and especially for those considered to be in the premium segment
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