Auto Shows
Freshly starched shirt collars and cuffs reflect in the taught lines of BMW’s 7 series flagship sedan. As if not luxurious and exclusive enough, the Individual series takes your driving experience to a whole new…
Shawn Molnar / February 16, 2010
5 Series
Last week, courtesy of BMW North America, yours truly had a chance to spend some much needed time with the all new 2011 BMW 5 Series. The new sporty sedan made its debut last month…
Horatiu Boeriu / February 15, 2010
Featured Posts
We were afforded the opportunity to speak with Franz Jung at the Canadian International Auto Show 2010. As the President and C.E.O., Franz is responsible for BMW Canada and its future direction. After spending time…
Shawn Molnar / February 15, 2010
Videos
After a warm reception with the first film Ambush, BMW Films introduced Chosen to the online community. Chosen tells the story of The Driver picking up a young child exiting a boat from China. The…
Andrew / February 14, 2010
News
BMW introduces Joy campaign to its Olympic marketing efforts
by Horatiu Boeriu / Date: February 14, 2010
Auto Shows
The entry level BMW 5 Series Gran Turismo model for the American market, 535i GT, was one of the few stars for BMW at the Chicago Auto Show. As we mentioned several times before, the…
Horatiu Boeriu / February 14, 2010
Auto Shows
Blessed with brilliant driving roads that stretch over 8,000 km from coast to coast, Canadians can enjoy the full potential of their ultimate driving machines. Two new models were released for sale in Canada at…
Shawn Molnar / February 13, 2010
Auto Shows
It’s fair to say that a large number of automotive enthusiasts are young in age. It’s also fair to say that younger generations are not very sentimental, abandoning tradition as fast as you can say,…
Shawn Molnar / February 13, 2010
BMW X5 M
Additional equipment options are also available for the models BMW X5 M and BMW X6 M as of spring 2010. The two top sports cars in the segment of the BMW X models can now…
Horatiu Boeriu / February 12, 2010
BMW M3
More driving pleasure, reduced emissions: this principle of the development strategy BMW EfficientDynamics applies equally at the very highest level of performance. As of spring 2010, the high-performance model BMW M3 consistently combines its outstanding…
Horatiu Boeriu / February 12, 2010
Auto Shows
Ice was melting fast around the MINI exhibit as the Beachcomber Concept was given a steamy reveal. Based on MINI’s core virtues of simplicity, compact design and fun driving character, the new Beachcomber concept delivers…
Shawn Molnar / February 12, 2010