This week, BMW is hosting their annual Innovation Days event. Every year, the Munich-based automaker showcases some of their future technologies, and the main theme this year is EfficientDynamics. In the press release issued today,…
The purple prose that the PR people have conjured up for the press release of the M5 is thick enough that you can cut it with a knife. There are seven pages filled with every…
The highly awaited BMW M5 Concept has arrived. The super-sporty luxury sedan made its first appearance on April 1st at the M location in Garching. BMW M’s current but soon to be ex-boss, Dr. Kay…
There is a lot of ‘marketing lingo” in the 7 pages press release of the new BMW M5 Concept, so we decided to extract the useful information in a much cleaner format. As we announced…
Not a first time unveiling, but always pleasant to see the one-off BMW E34 M5 Convertible. The history of the “never produced M5 Convertible” goes something like this. In 1989, Motorsport engineers developed an M5…
Last summer, BMW launched a new limited edition model built atop the popular BMW M3 Coupe. Dubbed M3 GTS, the new racing-oriented M3 was made available to European customers only. In a previous interview, Larry…
The first race appearance at the Nürburgring-Nordschleife (DE) in 2011 turned out to be a great success for Team BMW Motorsport: The no. 42 BMW M3 GT with Jörg Müller (DE), Augusto Farfus (BR) and…
BMW M was full of surprises this past weekend and gave selected journalists a tour inside their “secret garage”. Another gem hiding in the M fortress in Garching, was the BMW V12 LMR, the very…
On April 1st, BMW hosted an event at the BMW M facility in Garching, Germany. Among the many surprises prepared for journalists present at the event was a new M3 Concept based on the Sedan…
As Great Britain becomes gripped by royal wedding fever BMW has created a limited edition of the BMW M3 Coupé to celebrate this special occasion. Now available to order from dealerships across the country, the…
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