BMW i

BMW worked with Bridgestone on development of a special tire, designed exclusively for the i3. The i3 is the only car on the market with this tire size of 155/70R19

Grand Tourers are the most romantic vehicles on the planet. Now, when I say romantic, I’m not talking about the kind of romance you’d find in a crappy movie with Katherine Heigl. It’s the romance…

Peder Norby, one of the most electrified customers in the industry, is the first BMW i8 Electronaut Edition owner

Turner Motorsport kicks off their BMW i8 project with a series of visual and body upgrades that aim to create a unique car on the road. First, the car gets a yellow vinyl wrap paired…

Megacity: A metropolitan area with a total population in excess of ten million people. BMW has all along told us that the i3 was designed for urban transport, a glimpse at the future of personal…

When choosing a home charging station for your electric car there are a lot of factors to consider. I also think it’s wise to not only consider the vehicle you’re driving now, but also what…

Ludwig Willisch, CEO of BMW of North America, said at the recent 2015 New York Auto Show that the fully electric BMW i3 is proven to be quite popular in California, Texas and South Florida….

Having been in BMW’s trial lease e-mobility program for five years, I’ve been able to get to know many of the program managers and engineers working at BMW i in North America. Jose Guerrero, Product…

Today I saw an interesting picture on Instagram, which prompted some thought about our beloved Bavarian brand. The picture in question was of a BMW E30 M3 next to a BMW i3. Over the E30…

At the 2015 New York Auto Show, Jose Guerrero, BMW i product manager, sat down with us to talk about the i sub-brand and the newly released X5 plug-in hybrid. First topic on the agenda…